Convio Unveils Nonprofit Sector’s Most Comprehensive Study of Online Trends; Online Tools Continue to Drive Value in Today’s Economy

Web Traffic Continues to Expand – Average monthly website traffic grew year-over-year at a rate of 20 percent. This growth is important since a charity’s website is often the first touch point between an organization and individual. When used effectively, it can convey the importance of an organization’s mission, help register new constituents and generate desired actions such as making a donation or signing a petition.