Corporate Giving: Best of the Basics

The key to successful corporate-giving partnerships lies in thoughtful planning, strategic execution and responsible stewardship.

Here are some tips on best practices for developing each phase of a corporate-giving partnership.

1. Be strategic when identifying a prospective corporate partner.
CEOs, marketing professionals and corporate-giving staff often all say the same thing: “Don’t waste your time (or ours!) if our missions aren’t aligned.”