CureDuchenne Launches 'Text 2 CureDuchenne' Campaign at Super Bowl XLVI

Text 2 CureDuchenne will kick off on February 3, 2012 at the Style Icon Super Bowl Lounge in Indianapolis. The lounge will recognize CureDuchenne’s campaign efforts and help bring awareness to the organization and its $1 million goal. The organization plans to have a strong presence throughout high profile celebrity and fashion events throughout the month of February and beyond to maximize exposure and participation.