Star Power
When newly successful actor Danny Thomas founded ALSAC/St. Jude Children’s Research Hospital 50 years ago, he started a Hollywood fundraising connection that still shines today.
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ALSAC/St. Jude has more than 30,000 fundraising events a year put on by what Moses calls its “volunteer army” — more than 1 million volunteers around the country, whose regional events accounted for 26 percent of the organization’s net fundraising in FY 2006.
The institution considers a volunteer anyone who works to raise money and is not compensated in any way, which includes its celebrity army.
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- St. Jude Children's Research Hospital
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Abny Santicola
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