Create a Social CRM Experience

Design interactive communities
A social CRM platform also should include relationship-management solutions that foster interactive communities throughout your organization. A group of nonprofit employees, volunteers and donors share content and a common set of data in order to enhance communications and community spirit. Interactive features drive the group to efficiently achieve fundraising and program objectives and, at the same time, create an extraordinary sense of accomplishment and commitment, as well as a significant giving experience for donors and staff. With a social CRM system, nonprofits can use extensive knowledge to make interactions more productive and meaningful. The more defined and targeted the knowledge your community shares, the more effectively your community will function and the greater the fundraising accomplishments will be.