Dig Deeper When Examining Fundraising Results

By Jeff Jowdy

I was surprised last week when I saw postings of a Chronicle of Philanthropy article headlined "America's Wealthiest Donors Slow Their Giving." It seemed to indicate a trend.
When I dug deeper and read the article, I found it was actually based on a listing of the gifts that billionaires publicly announced in 2012.

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Looking for Jeff? You'll find him either on the lake, laughing with good friends, or helping nonprofits develop to their full potential.

Jeff believes that successful fundraising is built on a bedrock of relevant, consistent messaging; sound practices; the nurturing of relationships; and impeccable stewardship. And that organizations that adhere to those standards serve as beacons to others that aspire to them. The Bedrocks & Beacons blog will provide strategic information to help nonprofits be both.

Jeff has more than 25 years of nonprofit leadership experience and is a member of the NonProfit PRO Editorial Advisory Board.