Membership Has Its Privileges
Especially if you like snazzy little cards. Here’s how some organizations do it.
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Tally that all up, and 14 of the 18 mailers showed some or all of the card or teased about it. No surprising finding there. DAV's package included not only a membership card but also gold foil seals, a notepad, a four-color certificate with gold foil and a thank-you card, so it's understandable why DAV didn't plug the membership card.
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Kimberly Seville
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