Direct Marketing Association Unveils First Ever 'DMA Certified Marketing Professional'
Public Certification Program Creates Global Standard for DM Education Courses Available for Credit at DMA09 in San Diego
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The program will be launched in English and Japanese. DMA currently has discussions underway to partner with international organizations to tailor the course program in Spain; Saudi Arabia; Egypt; Dubai; Brazil; Argentina; South Africa; Hong Kong; Singapore; and China.
The "DMA Certified Marketing Professional" program is the first of its kind that complements international direct marketing courses currently being offered by foreign educational institutions. This allows individuals enrolled in the program that have already completed such courses to gain credit toward the certification.
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