DMA Supports ‘P2P Cyber Protection and Informed User Act’

“DMA members are already required to meet the standard set forth in the Klobuchar-Thune proposal,” said Linda Woolley, DMA executive vice president, government affairs. “Article number 42 of our Guidelines for Ethical Business Practice requires that anyone offering software or similar technology installed on a computer or device for marketing purposes give the user clear and conspicuous notice and choice, as well as provide the user with an easy means of uninstalling the program.”