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DMW%20Direct<%2Fa>,%20a%20leading%20direct%20response%20advertising%20agency,%20today%20announced%20that%20effective%20January%201,%202012,%20Debbie%20Merlino%20will%20be%20appointed%20President%20of%20DMW%20Direct%20Fundraising<%2Fa>%20—%20a%20division%20of%20the%20company%20which%20serves%20non-profit%20organizations%20nationwide%20in%20support%20of%20their%20fundraising%20and%20membership-building%20programs.%20Current%20President%20Tom%20Hurley%20will%20continue%20to%20play%20a%20key%20role,%20serving%20as%20a%20Senior%20Advisor%20to%20the%20business.%0D%0A%0D%0Ahttps%3A%2F%2Fwww.nonprofitpro.com%2Farticle%2Fdmw-direct-announces-new-executive-team-fundraising-group%2F" target="_blank" class="email" data-post-id="11258" type="icon_link">
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As chief steward of DMW Direct Fundraising, Tom’s 38 years of fundraising and marketing experience includes roles on both the client and agency side. His professional background includes 11 years as a development officer at PBS-NPR stations in New York and Michigan, as well as 27 years managing various membership and donor programs. He is an expert in all phases of development including membership acquisition and retention, monthly and planned giving, major gift development, and corporate support.
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