Do You Need a Post-recession Turnaround?
Here are some things that won’t get you there — and some that might.
But your donors? Those corny, old folks just don't get it. They can't tell who you are anymore. They're not making any emotional connection with the new look and feel. Often, they literally can't read the spindly, modern sans-serif fonts printed over dark backgrounds that the new brand requires.
Revenue crashes.
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