Does Your Fundraising Program Need a Personal Trainer?
When outside counsel can help
Sometimes a personal trainer is what you need to get a weight loss or fitness program on track.
"Get results today and tomorrow” and “get motivated” are two reasons my health club promotes hiring a personal trainer. “Stop thinking you can’t do it” is my own internal marketing mantra. So now I get pushed, prodded and stretched by Cal, and I’m finding out I can do a lot more than I ever thought possible.
Pamela Barden is an independent fundraising consultant focused on direct response. You can read more of her fundraising columns here.
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