Does Your Fundraising Program Need a Personal Trainer?
When outside counsel can help
A fundraising consultant can help you get past arbitrary limits and move — carefully and controlled — into new areas of fundraising. Just as you wouldn’t want to return to the gym after 10 years and start out by trying to lift 200 pounds, you may not want to take on a $10 million capital campaign as your first challenge with your fundraising personal trainer.
Pamela Barden is an independent fundraising consultant focused on direct response. You can read more of her fundraising columns here.
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