Donor Motivations for Giving Vary With Income and Education
Center on Philanthropy at Indiana University study also finds that more donors give to charity to help meet peoples basic needs than for any other reason
Nearly one in five donors says that the most important reason to give to charity is to help meet people’s basic needs. However, a key finding of the research is that, while there are differences in the percentage of people who select different motivations within each region of the country, those variations can be explained by regional differences in income and education, not underlying values specific to the region.
Related Content
Comments
