Focus On: DRM: Mastering the Virtual Handshake
Donor relationship management can be tricky. But there's a lot to know before you go to outside sources for guidance and technology.
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Geoff Ables
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Choose your partner
Most organizations will choose to work with an outside partner both during and after the DRM learner’s stage. Don’t expect every vendor to be supportive of the learner’s approach. Most companies prefer to have long-term projects with a guaranteed budget. Make sure you partner with a company that is committed to piloting DRM through the learner’s stage without a long-term contract in place.
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