What’s the Big Deal?
Donors are more likely to remember one bad impression than all the jazzy details you tout in your direct-mail campaigns.
So what’s the catch?
On Dec. 31, 2007, I mailed this organization a check for $50, and the funds were withdrawn from my account on Jan. 7. I have yet to have my gift acknowledged, months later. I would say it’s an aberration, except that on Dec. 30, 2006, I mailed it a check for $50, and the check cleared on Jan. 4, 2007. The organization never thanked me for that gift, either.
- People:
- Kimberly Seville
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