Don’t Let a Dark Economy Leave Fundraising in the Shadows

Create a wish list
For many donors — and for many companies — it’s easier to part with in-kind items such as clothing, furniture and other material goods rather than cash. Creating a wish list of goods and services your organization needs — and posting it prominently on your Web site, newsletter and other public locations — can reduce expenses and ongoing operating costs. As companies are downsizing, you might even do them a favor by taking items for which they no longer have good use.