A review of a dozen survey packages I received in the past few months reveals mixed practices.
The number of questions ranged from six (the National Republican Senatorial Committee) to 32 (the Democratic Congressional Campaign Committee). Many surveyors grouped questions under numbered subheads and gave the illusion of a shorter or simpler survey.
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‘Fake Surveys Suck!’
A review of a dozen survey packages I received in the past few months reveals mixed practices.
The number of questions ranged from six (the National Republican Senatorial Committee) to 32 (the Democratic Congressional Campaign Committee). Many surveyors grouped questions under numbered subheads and gave the illusion of a shorter or simpler survey.