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Both have worked in DRTV for many years – Maria Phillips is Creative Partner at Watson Phillips Norman, and Rob Patmore is Director of Crossbow DRTV – and are renowned for their knowledge of the subject. They will be coming together at this year’s IFC to give fundraisers an introduction to DRTV, starting with an insight into what makes a successful DRTV campaign and showcasing campaigns from the UK, USA and The Netherlands. Their second workshop will explore DRTV in the New World, looking at how charities around the world can learn from and build on the successful DRTV campaigns run by charities in emerging markets.
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