E-mail Campaigns of the Year: Trust for Public Land and People for the American Way

Despite the amount of copy involved in the e-mails — or perhaps because of it — this campaign was straightforward and hard-hitting, and proved to be a winner for PFAW.

SILVER AWARD
Alzheimer’s Association of Orange County
Income-Triggered E-mail Campaign for the Walk to End Alzheimer’s
Submitted by TurnKey Promotions