E-mail on Steroids

By Reggie Brady

* A series of welcome or notification messages delivered over a specified time period to introduce a new customer to various aspects of a product or service.

* An order confirmation.

* Alert messages — “Only two more days to take advantage of our sale!”

* Subscription renewal and gift reminder messages.

« Previous 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 All Next »

0 Comments

View Comments

Companies:
Reggie Brady Marketing Solutions

Reggie Brady Author's page Regina (Reggie) Brady is president of her own e-marketing and direct marketing consultancy, Reggie Brady Marketing Solutions. She is a leading authority on Internet direct marketing and has held executive positions in Internet marketing at FloNetwork Inc. (subsequently acquired by DoubleClick), Acxiom/Direct Media and CompuServe.