E-mail on Steroids

By Reggie Brady

Think about integrating dynamic personalization and triggered messaging into your e-mail marketing strategy. You’ll deliver product offerings and timely content when it is most relevant to the customer.

Regina Brady is president of Reggie Brady Marketing Solutions, a direct and e-mail marketing consultancy. She can be reached at 203.838.8138 or reginabrady@compuserve.com.

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Reggie Brady Marketing Solutions

Reggie Brady Author's page Regina (Reggie) Brady is president of her own e-marketing and direct marketing consultancy, Reggie Brady Marketing Solutions. She is a leading authority on Internet direct marketing and has held executive positions in Internet marketing at FloNetwork Inc. (subsequently acquired by DoubleClick), Acxiom/Direct Media and CompuServe.