E-mail on Steroids

Right-time marketing
Triggered messaging and dynamic personalization give you the ability to serve the right message to the right person at the right time. The beauty of these techniques is that they’re automated. You create the “rules” for which e-mails or content will be delivered based on certain customer actions or information. You create the specific messages or content clips and load them into your e-mail deployment system. Then the appropriate e-mail or content is sent automatically. Your customer receives a timely communication, and the speed of your responsiveness can drive instant customer response.