E-philanthropy Forum

— Betsy Harman,
member, N-TEN, and principal, Harman Interactive

All about people
“Fundraising is all about people, and about building a relationship with people. Even fundraising with foundations is about people. And that’s why the technology is a means — not an end. Technology that involves you is what works, and works well. If video involves you — and well — then it’s a good thing. If it’s just a postcard, and that involves you, lets you feel empowered to make change happen, to make the world better, well, then a postcard is a good thing, too.