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Beth Kanter
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Technology can also help in this arena. Use the Who Is This Person? Firefox add-on to search for people you find online on other social networks, sites and search engines.
Finally, be sure to give your current supporters opportunities to join your network by letting them know about your organization’s presence. Post a social-networking badge on your Web site or prominently display your profile URL in your e-mail newsletters.
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Beth Kanter
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