Endowments and Planned Gifts: What and Why?
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Contributions to endowments — both those that create new funds and those that add to existing funds — often are attractive to planned-gift donors because they appeal to the donor’s core values, and they provide numerous benefits to the donors as well as to the institution.
Endowment contributions:
* Create a sense of immortality. Because an endowment gift will be invested permanently, it can serve as a permanent tribute to the donor and extend the donor’s values for future generations. It can offer the donor a sense of immortality, a way to define the donor’s place in the cosmic scheme of things through support of an important cause.
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- Companies:
- Jossey-Bass
- People:
- Diana S. Newman
- Jossey-Bass
Diana S. Newman
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