Engage Conference Spotlight: 30 Ideas for Fundraising Success in 2011 and Beyond, Part 2
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Joe Boland
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- Invest in stewardship.
- Coordinate mail and online.
- Recruit monthly donors by phone.
- Send handwritten mail to new $10-plus donors.
- Develop a unique giving site.
- Implement cross-channel marketing.
- Invest in new markets and programs.
- Place monthly donor upgrade calls.
- Drop acquisition names based on contact frequency.
- Invest in social media.
Bielat will facilitate the retention roundtables at the second annual Engage Conference.
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- Companies:
- Direct Marketing Association
- Easter Seals
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Joe Boland
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