Engage Conference Spotlight: 'E' Is for Engage

Engagement has been at the forefront of the fundraising sector since its inception and is such an integral part of the job that Tom Gaffny, principal at Tom Gaffny Consulting, named his 2008 DMA Nonprofit Federation Washington Nonprofit Conference session, "'E' Is for Engagement: 65 Organizations, A Case Study." In the session, he shared these 12 online fundraising best practices: