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Flip%20Video%20camera<%2Fa>,%20a%20social-media%20platform%20and%20a%20few%20solid%20questions%20to%20ask.%20The%20story%20is%20just%20waiting%20to%20be%20told.%20Unfortunately,%20it's%20much%20harder%20to%20tell%20a%20story%20your%20donors%20will%20identify%20with.%0D%0A%0D%0A%0D%0Ahttps%3A%2F%2Fwww.nonprofitpro.com%2Farticle%2Fessential-questions-better-fundraising-story%2F" target="_blank" class="email" data-post-id="10270" type="icon_link">
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You need to tell a bigger story that inspires the imagination. At the end of the day, are you giving your donors a story they can proudly believe in?
Michael Margolis is president of Get Storied, which advises nonprofits on how to get others to believe in their stories. His work has been featured in Fast Company, Brandweek and Storytelling Magazine, among other sources. Michael is the author of many publications including "Believe Me: A Storytelling Manifesto for Change-Makers and Innovators." Follow him on Twitter at @getstoried.
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