Who Do You Represent?
Essential questions for a better fundraising story
Additional questions:
- Why was the organization started (in response to what)?
- What unique approach or knowledge do you have on your issue?
- Who do you truly represent, and how do you prove their support?
Communicating your nonprofit's unique difference is a matter of survival. So while you must paint a picture regarding the scale of impact, it's not just about over-rationalized arguments.
- Companies:
- Brandweek
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