Special Delivery

FS: Tell us about your relationships with corporations.
MS: We steward our corporate relationships in two distinct ways: between corporations who make outright gifts to support programs or projects through their grants program and those who support us through sponsorship of events like our annual Race to Deliver in Central Park. We launched a 20th anniversary corporate-partnership program this year, enabling members of the corporate community to support us at one of several significant levels. Partnership provides terrific public relations and marketing opportunities for these corporations, giving them visibility and participation in each of our high-profile special events throughout our 20th anniversary celebration year — partnership gives “global” involvement and participation.