'Execution of Tricks' Isn't Enough to Grow Giving

While this isn’t an apples-to-apples comparison, Hartsook says it’s pretty close. So “why can’t we grow this?” He admits he doesn’t have an exact answer, but he does have some ideas.

“I think it’s the quality of training and preparation for fundraisers,” he says. “I don’t know that we’re really generating thinkers — we’re more concerned with the tricks and execution.”