ProFile: Kory Christianson
Executive director of development, St. Joseph’s Indian School, and DMA Nonprofit Federation Max L. Hart Award recipient
Third, we focused our planned-giving efforts on bequests, gift annuities and memorials, and expanded promotion of them through the mail, telephone, online and donor luncheons.
Fourth, we implemented a direct-marketing program in Germany, and we have recently initiated a program in France.
Fifth, we updated our brand image from a graphic and content standpoint.
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