Facebook Causes Case Study: World Wildlife Fund
Patrick gave a few examples of Causes. Camfed's Educate Girls in Africa. Fight Poverty and HIV. cause hit several best practices: branding of the organization with the logo, several different tabs to display its information and a donation thermometer to highlight donating. The University of California San Francisco Foundation had a challenge to raise $100,000. The donation page looked just like any online giving form, with choices of $10, $25, $50, $100, $500 and other along with the choice to make the donation once or monthly.
- Companies:
- World Wildlife Fund
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