One Good Idea: Virtual Gifting
Facebook’s Gift Shop program lets users give to each other and to charity.
“So far it’s been a great relationship,” she adds. “We’ve had a lot of positive feedback … and we were just thrilled at being able to reach millions of young people in a space that’s comfortable for them.”
According to Chin, Facebook plans to expand the Gift Shop program to include other nonprofit organizations as well.
- Companies:
- Susan G. Komen Breast Cancer Foundation
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