Cover Story: Filling the Void
Faced with declining donations of both food and money, the Food Bank For New York City relies on hard-to-swallow statistics to rally supporters in its effort to bring wholesome food to struggling New Yorkers.
“Lucy has a Ph.D. in research, and she felt very strongly that it was important not just to talk about hunger in an intangible way, but to really have concrete numbers backing it up,” Boroff says, adding that research reveals the dramatic face of hunger in the city and helps make a case for funding.
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