Cover Story: Filling the Void
Faced with declining donations of both food and money, the Food Bank For New York City relies on hard-to-swallow statistics to rally supporters in its effort to bring wholesome food to struggling New Yorkers.
For example, in conjunction with the announcement of the Robin Hood challenge grant in mid-December, Food Bank For New York City went public with its report “NYC Hunger Experience 2008 Update: Food Poverty Soars as Recession Hits Home.” The report revealed that over the last five years, the number of New York City residents having trouble affording food rose to nearly 4 million (one in two residents — double the number reported by the organization in 2003, the first year it tracked those numbers). Such stats, Boroff says, activate government officials, corporations and the public to help those struggling to feed themselves.
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