Find out which fundraising efforts the judges chose as best of show in our 2006 Gold Awards for Fundraising Excellence.

By Margaret Battistelli Gardner

The same three people are quoted and referred to later in the letter to illustrate how DOROT helps them. For example, on Page 2, Estelle is quoted again, saying, “With the delicious, frozen kosher meals I receive from DOROT every week, I can have nourishing food without sacrificing my traditions.”

Another key to its success is the reply device, called, in this case, a “Meal Ticket Contribution Form.” Attached to the form are six perforated meal coupons that correspond with the ask string and illustrate what the different donation amounts will provide, e.g., “1 Week: I have enclosed $36, the cost of one week of kosher food and friendship for a home-bound Jewish elder.”