First Year of Mobile Giving Outperforms First Year of Online Giving
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The mGive service allows nonprofits to communicate with past, present and possible donors in ways traditional mediums cannot. In its first year, mGive added more than 100 national and international nonprofit organizations to its list of clients. The mGive client list includes household names such as The Salvation Army, Make A Wish Foundation, American Heart Association, Susan G. Komen Breast Cancer Foundation, Public Broadcasting Systems (PBS), Children's Miracle Network and UNICEF among many others embracing this new fundraising channel. mGive.com is leading the technology and donations received from mobile users, five dollars at a time.
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