First Year of Mobile Giving Outperforms First Year of Online Giving
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"People are adopting new technology faster and with more vigor than 10 years ago," explains James Eberhard, Mobile Accord Co-Founder and Chairman. "We know that in 2007, online giving accounted for $10.44 billion, more than half the total donations given worldwide. The vast reach of mobile technology today is evidence that mobile giving will be a primary contributor to this philanthropic trend, and with greater expedience than online giving."
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