Five Things to Keep in Mind When Planning a Special Event

“Now, I have to note that it can be difficult to organize an auction. Getting the right prizes is extra work,” he says. “But when you get the right audience, the bidding frenzy can increase the revenue very substantially.”

An auction can include as few as three items or as many as a couple dozen.

5. View your event as a long-term commitment. Focus on organizing an event that you can repeat at least once a year, maybe more often. Invest in reporting and analysis tools that will help you improve the event year after year.