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Lynn Edmonds
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You can send online donors an online new-donor welcome kit with a letter, brochure and links to more in-depth information on your Web site, as well as a video message or podcasts.
3. Second gift appeal.
Create a special appeal designed to get new donors to repeat their original gift amount. This appeal should be sent to new donors after their prompt acknowledgement but before their first regular appeal.
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- Companies:
- LW Robbins Associates
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- People:
- Lynn Edmonds
Lynn Edmonds
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