Fixing Bored Boards and Other Major-Gifts Musts

Fixing Bored Boards and Other Major-Gifts Musts

March 14, 2006

By Abny Santicola, associate editor, FundRaising Success

There are a number of critical steps nonprofits must take before trying to solicit major gifts, according to Perry Davis, president of Perry Davis Associates.

First off, nonprofits should have a clear picture of their organization. It's key to understand the mission, board infrastructure, e.g., who's on the board, what jobs they hold, what their giving history is, etc.; and the budget, namely what fundraising methods are used, e.g., membership dues, telemarketing, direct mail and the percentage each channel accounts for in the annual operating budget.