For-profit ventures help nonprofits shore up the funding they need to maintain and expand their programs

By Abny Santicola

Donors just go crazy about that. They love that,” Johnson says. “It’s very easy to tell the story of FareStart by illustrating the fact that the men and women in our program are working incredibly hard, and not only are we relying upon them to train themselves or take advantage of this training opportunity, we’re relying on them to create the product which is turned into revenue which supports our program.”