For-profit ventures help nonprofits shore up the funding they need to maintain and expand their programs

By Abny Santicola

Vehicles for Change isn’t the only nonprofit crossing into for-profit territory in search of a way to supplement more traditional fundraising efforts. Far from it. Whether traditional fundraising methods aren’t filling the coffers the way they used to or an organization is expanding and needs a way to support new programs and services, more and more charitable organizations are carving out space within their missions for revenue-generating programs.