Foundations Say Increasing Digital Communications Is a High Priority, Survey Shows
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new%20survey<%2Fa>%20from%20the%20Communications%20Network<%2Fa>.%20The%20survey%20of%20155%20foundation%20communicators%20shows%20U.S.%20foundations%20are%20making%20use%20of%20all%20forms%20of%20digital%20communications,%20especially%20social%20media,%20a%20top%20priority.%20The%20survey%20results%20suggest%20the%20growth%20of%20social%20media%20and%20other%20emerging%20digital%20technologies%20is%20changing%20the%20way%20foundations%20communicate%20with%20target%20audiences.%0D%0A%0D%0Ahttps%3A%2F%2Fwww.nonprofitpro.com%2Farticle%2Ffoundations-say-increasing-digital-communications-is-a-high-priority-survey-shows%2F" target="_blank" class="email" data-post-id="11634" type="icon_link">
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To gauge the role of communications in the work of grantmaking foundations, the survey included questions about how senior leadership valued the contributions of their communications staff in helping to achieve the organizational mission. Nearly half of the respondents (48%) said that leadership has helped make communications central to key foundation activities, including grantmaking, advocacy work and other social change initiatives. Over one-third (36%) said that foundation leadership is in the process of integrating communications into all aspects of the organization’s work. Just one in six respondents (16%) said integrating communications into all aspects of the organizational mission is not happening at their organization.
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