The Better Newsletter
Four ways to keep yours out of the birdcage — for a while, at least.
The other side of readability is good design. By good design, I don’t just mean pretty or cool — I mean reader-friendly: lots of images and white space; large, black text in a serif font; no reverse type, type over photos or patterns, or type over dark tints. All these things kill readability. I know they look cool. But if it’s so cool nobody can read it, where does that get you?
- Companies:
- Merkle|Domain
Related Content
Nonprofit Storytelling: Using data and performance metrics to motivate donors
What’s the Shelf Life of a Strong Nonprofit Brand?
Brand Strategy Is Critical to Your Mission
How a Powerful Impact Study Enhances Your Value
Viral Challenges for Nonprofit Marketing Success
Nonprofits Must Innovate Their Marketing Strategy
Comments
