Measures of (Social-Media) Success

YouTube Insight

Is your video 'hot'?

YouTube Insight is a self-service analytics and reporting tool that enables anyone with a YouTube account to view detailed statistics about the audience for the videos that you upload to the site. Use the information to analyze your marketing efforts — both on and off YouTube — and determine how best to optimize your campaigns. Watch the video and see metrics around views and popularity, how people get to your site, the content clicked on, average pages per visit, which parts of your video are "hot" and "cold," demographic information and community engagement.