Fundraiser Call for Mobile Campaign Collaboration to Combat Maternal Mortality and Newborn Mortality

The Joint Action Plan calls for five primary action areas:

Identify how technology can help enable known interventions that address maternal & newborn health needs.
Design and build the first models of information and communications technologies (ICT) systems to do this, and the content and policies to go with them.
Create new metrics for evaluating programs, using the enormous amount of data ICT-supported programs will produce.
Test these integrated, end-to-end, scalable solutions in a variety of countries to learn what works best.
Share activities in all four of the above, and lessons learned and best practices, with the global maternal health communities through a variety of communications channels.