An Interview With Meryl Sheriden, Chief Development Officer, Horizons for Homeless Children

Never take your donors for granted. We constantly call donors to thank them for their generosity. There are many organizations competing for the same dollars and it is our charge to be grateful and worthy of their contributions. Recruiting, educating and retaining new donors are also an essential part of a healthy development office. Understanding your constituents and involving them in a way that works for them will create loyal supporters.